01 — THE CALL

Your next story
starts on the water.

UAE-based fishing guides, gear and experiences. For those ready to step away from routine and get on the water.

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CAST | CATCH | CONQUER EXTENSIVE GEAR CONCIERGE UAE OFFSHORE CHARTERS EXPERT LOCAL GUIDES CAST | CATCH | CONQUER EXTENSIVE GEAR CONCIERGE UAE OFFSHORE CHARTERS EXPERT LOCAL GUIDES
02

We don't exist to sell you a rod and reel.

Fishing gives people a reason to step away from routine, trade the office for open water, and build real memories with the people they love.

TackleBaba exists to help you get on the water — with the right knowledge, the right gear, and the right guide. The rest takes care of itself.

Brand Principle

"Life is meant to be lived, not postponed."

200+ Fishing Experiences Conducted through own operations & partner network
2+ Years Active Operations Dedicated on-the-water presence in the UAE
2,000+ Angler Network Customer & angler contacts across the region
4,200+ Active Community 4,000+ Instagram & 200+ VIP WhatsApp anglers
Flagship Waterfront Market Physical retail store in Dubai + Own Boat & Captain Network
5 Integrated Verticals Retail, Experiences, Education, Labs & Digital Access
03 — Find Your Water
Scroll to Explore

Some days stay with you.

05 — Choose How You Fish

Every angler
fishes differently.

All Experiences →
Featured · Full Day · Half Day

OFFSHORE FISHING

Chase kingfish, tuna and cobia across open UAE waters. Early departure, expert guides, ocean time that stays with you.

All Levels Explore →
Half Day

GUIDED JIGGING

Beginner — Advanced
Half Day

FAMILY TRIPS

Family-Friendly
Full Day

SHORE CASTING

All Levels
06 — UAE Species

Know your
quarry.

KINGFISH

Scomberomorus commerson
Season Oct — May
Difficulty ★★★★☆
Technique Trolling · Casting
Waters Offshore · Musandam

QUEENFISH

Scomberoides commersonnianus
Season Oct — Apr
Difficulty ★★★☆☆
Technique Casting · Jigging
Waters Inshore · Khor Fakkan

HAMMOUR

Epinephelus coioides
Season Year-round
Difficulty ★★☆☆☆
Technique Bottom · Jigging
Waters Coastal Reefs

BARRACUDA

Sphyraena barracuda
Season Nov — Mar
Difficulty ★★★☆☆
Technique Trolling · Casting
Waters Dubai · Fujairah

COBIA

Rachycentron canadum
Season Oct — Jun
Difficulty ★★★★☆
Technique Jigging · Bait
Waters Deep Wrecks

TUNA

Thunnus albacares
Season Dec — May
Difficulty ★★★★★
Technique Popping · Jigging
Waters Musandam · Oman
07 — The Gear

Built for
the water.

The right gear exists to get you on the water. Curated for UAE conditions. Tested in UAE waters. Selected by people who fish here.

Shop Gear
Rods
120+
Reels
80+
Lures & Jigs
250+
Lines & Leaders
60+
Terminal Tackle
180+
Apparel
40+
08 — Learn

We don't just sell gear.
We help you fish better.

Deep knowledge built over years on UAE waters. From your first cast to advanced jigging technique — we have guidance for every stage.

Browse All Guides →
01

Fishing Techniques

Trolling, jigging, casting, bottom fishing. Understand the method, then master it.

02

Knot Guides

The right knot is the difference between a fish and a story.

03

Species Knowledge

Behaviour, habitat, feeding patterns — know your target before you reach the water.

08.5 — Our Founders

Captain Jovin Chacko & Niju

Co-Founders · Two Anglers. Complementary Strengths. One Vision.

Captain's Log · On Water
Co-Founder & Lead Angler

Captain Jovin Chacko

Leads on-water fishing operations, technical guide development, customer experience, community building, and rigorous field product testing across UAE waters.

Focus Areas

Fishing Operations · CX · TackleBaba Labs · Technique Training

Tournament Winner
Co-Founder & Commercial Lead

Niju

Brings deep commercial experience, strategic retail negotiations, B2B supplier partnerships, client relationship management, and retail footprint expansion across the GCC.

Focus Areas

Commercial Strategy · Strategic Partnerships · Retail Growth · Sales

Origin Story

"TackleBaba wasn't created in a branding meeting.
It was earned on the water."

The name TackleBaba existed before the company did. After Niju won a prestigious fishing competition, fellow anglers on the pier began calling him "TackleBaba." The moniker stuck across the UAE angling community.

Later, when Jovin and Niju decided to build a company together, the name felt like the natural choice. It already represented real fishing knowledge, deep community roots, and the unshakeable credibility that comes from actually being on the water. What began as a nickname between anglers became the identity of a much bigger vision.

The Purpose

Why We Built TackleBaba

For us, fishing has never been only about catching fish. It's about getting away from the pressures of everyday life. It's about anticipation, learning, friendship, healthy competition, nature, and those few hours when everything else disappears.

A beginner should be able to discover fishing through TackleBaba, learn with us, fish with us, find the right equipment, improve their skills, and eventually welcome the next beginner into the community.

The Ecosystem

5 Integrated Verticals

1. Physical Retail & Flagship Store at Dubai Waterfront Market — curated tackle, reels, rods, and lures.
2. Guided Fishing Experiences Own boat operations & nationwide vetted Captain Network across the Emirates.
3. Angling Education Beginner-to-advanced workshops: casting, jigging, bait fishing & Saltwater Fly Fishing.
4. TackleBaba Labs Field testing, product innovation, and equipment tailored specifically to UAE waters.
5. Digital Platform & Community Digital commerce, 4,000+ member Instagram channel & 200+ VIP WhatsApp angler network.
09 — People & Community

The catch is just
the punctuation.

"You will talk about that fish for years — but what you will actually remember is who was with you when you caught it."

10 — Stories from the Water

Field Notes
& Dispatches.

All Stories →
Field Notes

Chasing Kingfish Before the City Wakes

We left the marina at 4:30am. Dubai was still lit. By sunrise, we were 20 nautical miles out — and the fish were already on the surface.

OCT 2024 · 8 MIN READ
Destinations

Why Musandam Remains the Gulf's Greatest Secret

SEP 2024 · 6 MIN READ
Technique

The Slow Pitch Revolution

AUG 2024 · 10 MIN READ

See you on
the water.

Your next fishing story does not have to wait. The water is always there.

Start Your Journey